Brand and member acquisition website for a gym
A digital presence with its own identity that introduces the gym, organizes its training offer and turns visits into new members.
- Duration
- 4 weeksOngoing evolution
- Team
- UI Design, Frontend
- Stack
- Next.js, React, Tailwind CSS, Vercel
Site home page
01 / 06Context
A gym with ten years of history and no site to present it.
Ribou Training Club is a strength and functional training gym in Villa Lugano, Buenos Aires, with more than ten years of history and a community of over 300 active members. It needed a website of its own to present its facilities, its training formats and access to its workout app, and to lead new prospects to direct contact with the gym.
Solution
A fast site with local SEO that takes every prospect straight to WhatsApp.
We designed and developed a fast, conversion-oriented brand website aligned with the gym's brand identity. The site presents the gym floor by floor, with the functional area and the strength room; describes the structure of each session and the coaching team; integrates access to the web app for routines and progress tracking; shows opening hours, location, reviews and frequently asked questions; and focuses acquisition on direct calls to action to WhatsApp. Performance was a priority, with static rendering, optimized images and local SEO for gym searches in the area.
Results
